Using digital banking maps to boost branch revenue? That is entirely possible when the competition between banks is fierce today. The following article will give you some useful information: Where are Vietnamese banks on the Asia map? Why such a remarkable development? The method to help banks identify good brands comes from Map4D digital maps!
Where does Vietnam stand on the Asian banking map?
In 2016, The Asian Banker Financial and Banking Magazine published a summary, assessment and ranking of strong and good banks in the Asia Pacific region.
The ranking was based on 12 criteria. Such as asset volume, scalability, deposit growth, revenue, profit, risk, etc. Including all banks in various forms of ownership such as: foreign banks, state-owned banks , Bank shares,…
Notably, there are 17 Vietnamese banks in the ranking of 44 commercial banks, reaching the top 500, accounting for 38.6%.
The banking industry has competed with new technology
At the seminar "The future of fintech in cooperation with banks and new technology trends". The speakers shared future trends and the latest solutions of the financial technology industry in the context that banks pay more attention to cooperation with technology and financial companies. To create convenient, effective and cost-effective financial services for customers.
The bank has both taken advantage of the legacy system from the previous period and widely used solutions such as artificial intelligence, high technology, biometrics, etc. High-end financial services are developed faster thanks to cooperation with third party companies. Bringing products and technologies that are continuously improved and marketed as quickly as possible to customers
Difficulty for banks to reach customers
- The banking industry is facing many challenges in reaching and retaining customers. Especially in the context of increasing digitization.
- High competition from traditional players and emerging fintech companies.
- Not knowing enough information about customers such as customer preferences, needs and transaction history, etc.
- Limit access channels such as online or by phone. It also makes it difficult for customers to access the banking business.
- Strengthening the security of customers' personal information is very important in retaining customers and enhancing customers' trust in the bank.
Benefits if banks use Map4D . digital maps
To solve these difficulties, banks can use digital solutions to increase customer access. Digital map is one of the solutions contributing to the improvement of banking business. A bank map integrated into the website will provide complete information and help customers understand products and services easily. Create new customer access channels and enhance information security.
- The digital bank map makes it easy for customers to find the location of the nearest branch or ATM transaction point. Help them save time and effort in finding this information.
- Manage your network of branches and ATMs more efficiently. Thereby reducing costs and increasing operational efficiency.
- Map4D bank digital map integrated with high technologies. It helps monitor security issues and offers better protections.
- Help banks locate potential customers. And come up with more effective business strategies to increase sales and profits.
- As a tool to help businesses increase brand awareness. Deploy 3D Marketing most effectively.
In short
In any field, there is fierce competition, and the banking industry is no exception. The development of the banking industry will also come with competition, difficulties and risks that need to be resolved.
And the Map4D digital map platform will be a piece of the puzzle promoting the development of the bank. Improve customer experience, increase operational efficiency, enhance business and positioning. Manage the network of branches and ATM transaction points of the bank.
